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2016 Advertising Dates and Rates

Frequency 6x/year

 2016 Advertising Dates and Rates
Issue On Sale Fractional Close Fractional Mats Due Full Page Close Full Page Mats Due
Jan/Feb Dec 22 Oct 16 Oct 23 Oct 23 Oct 30
Mar/Apr Feb 16 Dec 8 Dec 15 Dec 15 Dec 22
May/Jun Apr 19 Feb 16 Feb 22 Feb 22 Feb 29
Jul/Aug Jun 14 Apr 11 Apr 18 Apr 18 Apr 25
Sep/Oct Aug 16 Jun 20 Jun 27 Jun 20 Jun 27
Nov/Dec Oct 11 Aug 17 Aug 24 Aug 17 Aug 24
Four Color 1x 3x 6x
1 page $42,012 $40,376 $37,694
1/2 page $29,176 $27,782 $26,171
1/3 page $21,594 $20,835 $19,265
Black & White 1x 3x 6x
1 page $31,747 $30,465 $28,482
1/2 page $22,176 $21,247 $19,841
1/3 page $16,576 $15,865 $14,888
Cover Premium 2ND 3RD 4TH
30% 25% 40%

All rates are gross and subject to AFAR’s Terms and Conditions. Rate base is guaranteed on a 6 month average. Advertisers may not cancel orders or make changes in advertising after the closing dates.